With more than 90% of internet users in Thailand accessing the internet via their smartphones, mobile applications are becoming more and more viable for a larger number of businesses. In the past, mobile app development was expensive and difficult to maintain, creating a large barrier to entry for many businesses. However, with the growth of powerful new hybrid technologies, mobile app development has become much more cost-effective. Mobile applications hold several advantages over websites. Firstly, mobile apps can access the native features of the mobile phone like location, camera, files, etc. Secondly, mobile applications allow a direct communication channel from you to your customers via Push Notifications. This helps prevent your communications from being lost in the shuffle of other communication channels like email and social media feeds.

Marketing Bangkok develops mobile applications projects using hybrid application frameworks. This holds several advantages over working directly in each platform’s native code. No longer do we need to develop in Xcode for iOS apps and then Java/Android Studio for Google Play store apps. Hybrid frameworks allow us to develop applications on a single source code, making it easier to maintain and update, while still having access to native mobile phone features like camera, push notifications, etc. We have worked with the following frameworks:

• Ionic
• React Native
• Flutter

• Simple to use - Our applications are built with user experience in mind.
• Easy to update - Content within our applications can be easily updated, and new content can be added via a web backend.
• Affordable - By providing apps built on hybrid technologies, we can offer our apps at surprisingly low prices.