Creators your customers already trust
Your customers spend hours every day watching creators on TikTok, Instagram, Facebook and YouTube. A recommendation from someone they follow feels personal and believable in a way traditional ads rarely do. We connect your brand with the right creators and turn their content into measurable results.
Our influencer work for CP Foods covers product launches such as the Spicy Burger in Thailand and Malaysia, the Macaroni with Spinach and Cheese Wonton, and ongoing TikTok campaigns featuring CP products at 7-Eleven. We combine creator content with paid social, so the best videos reach far beyond each creator's followers.
Creator videos we produced for CP Foods
Real TikTok content from our CP Foods influencer campaign: everyday creators showing CP products at 7-Eleven and at home, in their own style.
Our influencer marketing services
We handle the whole campaign, from finding the right creators to reporting the results.
Creator search and vetting
We find creators whose audience matches your customers, and check their engagement, audience quality and past brand work.
Campaign strategy
Clear goals, key messages and the right mix of macro and micro creators for awareness, launches or sales.
Briefs and content approval
Creative briefs that keep your brand on message while letting creators speak in their own voice, with approval before anything goes live.
TikTok, Facebook, Instagram and YouTube
Campaigns on the platforms your customers use, in Thailand and across the region.
Boosting the best content
We turn top performing creator videos into Spark Ads and paid social ads to reach far more people.
Tracking and reporting
Reach, engagement, clicks and sales tracked per creator, so you know exactly what worked.
Why influencer marketing works
Trust
People trust recommendations from creators they follow more than traditional ads.
Authentic content
Creators make content that feels native to the platform, so it is watched rather than skipped.
Reach the right audience
Each creator brings a ready made community that matches your target customers.
Content you can reuse
With the right usage rights, creator videos become ads, social posts and website content.
How we run your campaign
Plan
We agree goals, budget, platforms and the type of creators you need.
Match
We shortlist and contract creators, and agree deliverables and usage rights.
Create and publish
Creators produce the content from our brief, you approve it, and it goes live on schedule.
Amplify and report
We boost the best videos with ads and report the results for every creator.
Our work
Our influencer campaigns
Product launches and campaigns for CP Foods with creators in Thailand and Malaysia.
CP FoodsCP Foods Influencer Marketing
CP FoodsCP BKPP Wedding Concert
Influencer marketing FAQ
What is influencer marketing?
It is working with content creators to present your brand to their followers, usually through short videos or posts that feel natural on platforms like TikTok, Instagram and Facebook.
Macro or micro influencers: which is better?
Macro influencers give you wide reach quickly. Micro influencers usually have smaller but more engaged communities and cost less per creator. Most campaigns work best with a mix, and we recommend the balance for your goals.
How do you measure results?
We track views, engagement, clicks and, where possible, sales through tracking links and discount codes for each creator, and report them clearly at the end of the campaign.
Can we use the creator videos in our own ads?
Yes, when usage rights are agreed with the creator. We arrange this in the contract, so the best videos can run as Spark Ads or on your own channels.
Do you work with creators outside Thailand?
Yes. We have run creator campaigns in Thailand and Malaysia, and can plan regional campaigns across Southeast Asia.
Ready to work with creators?
Tell us about your product and audience, and we will suggest creators and a campaign plan.
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