Marketing on LINE App

LINE is a communication application that is extremely popular in Asia and especially within Thailand. With a user base of over 32 million and a growing list of functionality, LINE has become a part of many businesses’ online marketing strategies. Marketing Bangkok helps businesses take their LINE accounts to the next level by coordinating marketing efforts with other channels like Facebook and Instagram and creating LINE specific rich content. Marketing Bangkok can assist not only with the content creation but also the setting up of activities on the LINE application like polls and surveys, reward cards, coupons, and more.

Our Experience

Marketing Bangkok's experience with LINE comes from the management of many client accounts and from the special agency training our team received while visiting the LINE headquarters here in Bangkok.

What we do on LINE

Everything you need to turn LINE friends into loyal customers.

01

LINE Official Account setup

We set up and verify your LINE OA and design the profile, greeting message, rich menu and auto replies, so customers get answers right away.

02

Rich content and broadcasts

Rich messages, card messages and broadcasts designed for mobile, planned in one content calendar with your Facebook and Instagram.

03

Coupons, reward cards and polls

Coupons, reward cards, surveys and polls that bring customers back and grow repeat sales.

04

Grow your friends list

We grow your followers with LINE ads, QR codes, website buttons and your other social channels.

05

Chatbots and integrations

Connect LINE to your website, CRM or an AI chatbot, so enquiries are answered and captured automatically, day and night.

06

Reporting

Monthly reports on new friends, message reach, clicks and coupon use, with clear recommendations for next month.

How we work

A simple process that keeps your LINE account active and selling.

01

Plan

We review your goals and customers, and plan how LINE fits with your other channels.

02

Set up

We set up or improve your LINE OA: profile, rich menu, greeting and auto replies.

03

Create and send

We design the content and run broadcasts, coupons and campaigns every month.

04

Measure and improve

We report the results and refine targeting and content to grow your sales.

Our clients

Trusted by leading brands

From multinational brands and international organisations to fast-growing Thai businesses.

LINE marketing FAQ

What is a LINE Official Account?

It is a business account on LINE that lets you chat with customers, send broadcasts, coupons and reward cards, and add a rich menu. Customers add you as a friend to receive your messages.

Why should my business use LINE in Thailand?

LINE is one of the most used messaging apps in Thailand, so it is where many of your customers already chat every day. Your messages appear in their chat list, which makes LINE a strong channel for promotions, bookings and customer service.

Does sending LINE messages cost money?

LINE OA plans include a monthly message quota, and larger volumes need a paid plan. We help you choose the right plan and segment your friends, so you only pay to reach the right people.

Can LINE work with our website and other marketing?

Yes. We add LINE buttons and QR codes to your website, connect LINE with your Facebook and Google campaigns, and can add an AI chatbot or CRM integration.

Want to learn more about this service?

Tell us about your project and receive a no-obligation consultation.