Why AI search matters for your business
Millions of people now ask ChatGPT, Gemini, Claude and Perplexity for recommendations, from "best digital agency in Bangkok" to "which hospital is best for knee surgery". These assistants answer with a short list of businesses, and that list is shaped by what the models understand and trust about each brand.
Generative Engine Optimization (GEO) is how we make sure your business is on that list. As a Google Premier Partner with over 17 years of SEO experience, Marketing Bangkok combines technical optimisation, structured data and brand authority to improve how AI systems describe and recommend you, in Thai and English.
How we optimise your business for AI search
Generative Engine Optimization (GEO) makes your business the answer that AI assistants give. We combine technical SEO, content and brand authority work:
Structured data & schema
We add complete schema.org markup (Organization, Service, FAQ, Article, Breadcrumb) so AI systems understand exactly who you are, what you offer and where.
AI crawler access & llms.txt
We make sure GPTBot, ClaudeBot, PerplexityBot and Google-Extended can read your site, and publish an llms.txt summary written for language models.
Answer-first content
We restructure key pages so they answer real customer questions clearly in the first lines, the format AI assistants quote and cite.
Entity & brand authority
We strengthen how your brand appears across Google Business Profile, directories, Wikipedia-style sources and reviews, so models trust and recommend it.
Citations & digital PR
We earn mentions on the trusted Thai and international sites that AI assistants rely on when they choose which businesses to recommend.
AI visibility tracking
We test hundreds of prompts in ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews every month and report how often you are mentioned.
GEO vs SEO: what is the difference?
SEO helps you rank in the list of Google results. GEO helps you appear inside the answer when someone asks an AI assistant. The two work together: strong SEO foundations make GEO possible, and GEO protects your visibility as more people search with AI.
| SEO | GEO (LLM Optimization) | |
|---|---|---|
| Goal | Rank high in search results | Be mentioned and recommended in AI answers |
| Where | Google, Bing | ChatGPT, Gemini, Claude, Perplexity, Google AI Overviews |
| Signals | Keywords, links, technical health | Entities, structured data, citations, clear answers |
| Measured by | Rankings, organic traffic | Share of AI mentions, referral traffic from AI |
Want paid placement in ChatGPT as well? See ChatGPT Ads.
Our GEO process
AI visibility audit
We test how ChatGPT, Gemini, Claude and Perplexity describe your business and competitors today.
Strategy
We map the questions your customers ask AI and the sources the models trust in your industry.
Implementation
Schema, llms.txt, crawler access, answer-first content and citation building on your site and beyond.
Monthly tracking
A clear monthly report of AI mentions, citations and traffic from AI assistants.
LLM optimization (GEO) FAQ
What is LLM optimization (GEO)?
LLM optimization, also called Generative Engine Optimization (GEO), is the practice of making a business easy for AI assistants such as ChatGPT, Gemini, Claude and Perplexity to understand, trust and recommend in their answers.
Is GEO different from SEO?
Yes. SEO targets rankings in search results, while GEO targets mentions and citations inside AI-generated answers. They share foundations such as technical health and quality content, so we usually run them together.
Which AI assistants do you optimise for?
We optimise for ChatGPT (including ChatGPT search), Google Gemini and AI Overviews, Claude, Perplexity and Microsoft Copilot, in both Thai and English.
How long does it take to see results?
Technical fixes such as schema and crawler access take effect within weeks. Being recommended more often usually builds over three to six months as citations and brand signals grow.
How do you measure GEO success?
We track a fixed set of customer questions across AI assistants every month and report your share of mentions, which sources cite you, and referral traffic from AI tools in Google Analytics.
Can you do GEO for websites not built by Marketing Bangkok?
Yes. We work with any website platform, including WordPress, Drupal, Shopify and custom sites. For Drupal sites we can also implement everything directly.
Find out what AI says about your business
Get a free AI visibility check: we will test how ChatGPT, Gemini and Claude describe your brand and competitors.
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